Participants in four major outdoor challenges taking place during May are being urged to conquer their career ambitions in Cumbria too.
Choose Cumbria has dubbed May a month of Challenges, and will be promoting the virtues of a challenging career in Cumbria to walkers, cyclists and runners taking part in the Keswick to Barrow and Coniston to Barrow Walks, Fred Whitton Challenge, Walking with the Wounded’s Cumbrian Challenge and the Brathay Windermere Marathon.
Choose Cumbria promotes the County as the best place to work, live, learn, play and do business. It has thrown its support behind the charitable events to raise the profile of Cumbria as a place where people can test their intellectual mettle with a wide range of employers as well as test their endurance in stunning and inspiring surroundings.
Choose Cumbria will have branding, leaflets and its popular mint cake bars at the Keswick to Barrow (K2B) Walk on Saturday, May 6, where teams of between six and 12 members tackle a challenging 40-mile route through the Lake District to raise money for charities and good causes. Now in its 51st year, it continues to attract teams and competitors from all over the UK.
The Choose Cumbria team will also be present at the Fred Whitton Challenge signing in event on the afternoon of Saturday, May 6 to speak to participants who will take on the lung-busting 112-mile cycle sportive that takes in climbs of Kirkstone, Honister, Newlands, Whinlatter, Hardknott and Wrynose passes on the following day. A celebration of the life of popular Lakes Road Club member Fred Whitton, the event has a legendary status for its gruelling but rewarding route through the Lake District.
The Choose Cumbria team will swing back into action again the following week, with a presence at the Walking with the Wounded Cumbrian Challenge, which takes place on Saturday, May 13. The event – supported by Choose Cumbria partners BAE Systems – sees teams from companies and organisations from across the UK tackle “fun and testing” 16, 23 or 29 km courses in the heart of the Lake District to raises funds to support wounded veterans back in to work and independence.
And lastly, Choose Cumbria will again be supporting the Brathay Windermere Marathon, which has raised more than £1 million in the past 10 years to help vulnerable children, young people and their families. ‘The Beautiful Marathon’ is a 26.2 mile anti-clockwise lap around Windermere, while a half-marathon route takes in the cosy village of Hawkshead, Esthwaite Water and stunning views of the iconic Langdales and the surrounding fells. The event is one of three Brathay Challenges that Choose Cumbria will be supporting, the others being cycling challenges in June and a rowing challenge in September.
Luke Dicicco, project manager for Choose Cumbria, said: “May is certainly the month for challenges in Cumbria and we’re really excited to supporting events that give people the chance to pursue their passions and raise money for good causes.
“We’re keen to continue the feel-good factor that comes with these events, by showcasing the many new career challenges that companies and organisations in Cumbria have to offer. Many people still aren’t aware that they can achieve the personal and career goals here, and that’s where Choose Cumbria – armed with its now legendary branded mint cake – is here to help!”
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